Tom Rutherford - food & beverage

food & beverage

 

Tom Rutherford
fnbrilliant

 









 

Back to article list

Transform your event while saving money

Organising the food and beverage for an event brings with it many questions and difficulties, but with the help of a food and beverage expert it can all be a breeze.

 

Story by Tom Rutherford

 

My advice to event planners is to spend time on the issues they can influence and let someone else assist them with the intricacies associated with food and beverage. This can be anyone from an experienced caterer or restaurant owner to an fnb consultant such as myself.


Take advantage of the contacts you have and choose someone who is experienced in events and the food and beverage market. The most important thing is to choose someone you trust and are confident has a deep knowledge who can help you achieve the best with food and beverage for your event. By having this watchful eye involved and onboard, you can have access to years of industry experience and advice “on tap”.


A food and beverage expert can help you get the most value from your budget by knowing what to buy and the best way to buy it. For example, at fnb we have our own liquor license, so clients can purchase at wholesale rates not inflated caterer rates. As event priorities often include getting the most out of your budget, a food and beverage specialist is essential as they are often able to save you and your client money, yet add thousands in value.


Developing the right menu for the right event can also be tough. A food and beverage expert can help you design your theme and concept by inspiring you with the food and beverage choices. In fact, spectacular events can be entirely directed by the food and beverage so having someone knowledgeable and experienced on-hand to help you develop the menu can be extremely beneficial.


Memorable experiences can be created through their insider knowledge of the newest industry concepts and the ability to inspire your venue, chef, caterer and barman to go the extra mile in cuisine and service.


Last but not least, a food and beverage specialist will often have access to celebrity chefs, sommeliers, caterers, venues, and restaurants to help you create a spectacular and memorable event.


So when it comes to organising your next event, why not get a food and beverage expert onboard?

Back to top of page


Back to article list
latest news:

MICE Live

Click for more information
ITCMA 5-7 October 2010
Meeting Mart Melbourne 2010 Tuesday 26th October